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Digital Marketing

Digital marketing is creating awareness of your product/services/website/blog by using digital technologies. Digital marketing can be done on any digital platform but preferably it is done on Internet. In simple words “Digital marketing is any form of marketing products or services that involves electronic devices.” Digital Marketing has changed the way brands and businesses use technology for marketing. 

On Growing demand of the Digital Marketing in every business marketing strategy,DICS introduces Digital Marketing Training program.Our aim is to upgrade Marketing Individuals, Entrepreneurs, Graduates and Post Graduates with recent development in Digital Marketing and using Digital Marketing to derive sales.


Course Structure of Digital Marketing :

  • Introduction to Digital Marketing
  • Web creation using Wordpress
  • Search Engine Optimization (SEO)- On Page/Off Page
  • Search Engine Marketing (SEM)
  • Social Media Optimization (SMO)/ Social Media Marketing
  • Email Marketing
  • Inbound Marketing & Lead Generation
  • Mobile, Web and SMS Marketing
  • PPC-Google Ads-Yahoo-Bing
  • Google Analytics- Performance Measurement & Reporting
  • Google Tag Manager Workshop
  • E-Commerce & DOT COM Marketing
  • Amazon seller center optimization
  • Content Marketing
  • Online Reputation Management
  • Google Adsense (Blogging)
  • Affiliate Marketing
  • Programmatic Ad
  • Online Display Advertising & Platform
  • Landing page creation & Optimization
  • Conversion Rate Optimization (CRO)
  • Digital Marketing Strategies

Career Options after Doing Digital Marketing

       Digital Marketing Specialist

       SEO strategist

       Content Marketer

       Social Media manager

       Blogging

       SEM/PPC Expert

       Channel Partner

       ORM(Online Reputation Management) Manager

       Freelance Marketer

 

Benefits of Digital Marketing Course

  • Internet market in India is growing exceptionally and we all can see the impact of Digital Marketing in our lives. The number of internet users in India growing every day. It is going to be huge in future and Digital Marketing would have competitive market for job seekers and organizations simultaneously.
  • Digital marketing is going to create better opportunities for people in coming years. The growth ratio of Digital Marketing is better than any industry. With the growing number of internet users, it is never going to see downfall or any kind of recession.
  • Digital market is the only market which required a lot of skills and it’s a never ending process. Digital marketers learn new things every day which makes it much more interesting.
Eligibility : 10+2/Graduate
Duration : Minimum duration of the Digital Marketing course is 3 Months
Mode : PART Time
Type : CERTIFICATE

Digital Marketing Course Structure