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Digital Marketing

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Duration : 3 Months / Type : Certificate / Mode : Part Time

Objective :The objective of the course is to enable a student to acquire the knowledge pertaining to Digital Marketing and Web Promotion. Digital Marketing is the promotion of the products and services on the internet using the digital technologies  through mobile apps , social media platforms , or any other digital medium. DICS Computer Institute is the best computer institute in delhi for Digital Marketing Course.

Eligibility/Prerequisite :  Basic Computer Concepts

Course Structure & Syllabus for Digital Marketing Course in Delhi

  • Introduction to Digital Marketing
  • Web creation using Wordpress
  • Search Engine Optimization (SEO)- On Page/Off Page
  • Search Engine Marketing (SEM)
  • Social Media Optimization (SMO)/ Social Media Marketing
  • Email Marketing
  • Inbound Marketing & Lead Generation
  • Mobile, Web and SMS Marketing
  • PPC-Google Ads-Yahoo-Bing
  • Google Analytics- Performance Measurement & Reporting
  • Google Tag Manager Workshop
  • E-Commerce & DOT COM Marketing
  • Amazon seller center optimization
  • Content Marketing
  • Online Reputation Management
  • Google Adsense (Blogging)
  • Affiliate Marketing
  • Programmatic Ad
  • Online Display Advertising & Platform
  • Landing page creation & Optimization
  • Conversion Rate Optimization (CRO)
  • Digital Marketing Strategies
  • Career Prospectus-Digital Marketing professionals can find the opportunities in any of the following category
    • Digital Marketing Specialist
    • SEO strategist
    • Content Marketer
    • Social Media Manager
    • Blogger
    • SEM/PPC Expert
    • Channel Partner
    • ORM(Online Reputation Management) Manager
    • Freelance Marketer

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